The Really Mobile Project - Latest Comments in Mobile Networks and Engagement on Twitter

Re: Mobile Networks and Engagement on Twitter

Ricky Chotai — Mon, 18 May 2009 16:18:06 -0000

Agree with you there as T-Mobile Customer My self!

Re: Mobile Networks and Engagement on Twitter

Ricky Chotai — Mon, 18 May 2009 10:18:06 -0000

Agree with you there as T-Mobile Customer My self!

Re: Mobile Networks and Engagement on Twitter

DominicTravers — Sun, 17 May 2009 19:01:46 -0000

@TMobileSharing was started in an official capacity by PR agency NixonMcInnes to coincide with the launch of the G1. As far as I can see T Mobile were not really taken with the idea of listening to customers hence the lack of activity. Judging by my experience as a TMo customer, and by many posts I have read on a variety of mobile sites they are unlikely to give a toss about their customers in the near future.

Re: Mobile Networks and Engagement on Twitter

DominicTravers — Sun, 17 May 2009 13:01:46 -0000

Re: Mobile Networks and Engagement on Twitter

James Whatley — Wed, 13 May 2009 13:15:41 -0000

I'm not sure that's entirely correct Benedikt.

Yes, you need to have full understanding across the company. I agree with that much.

But to have social media as part of every aspect of your organisation?
It works for some, but not for all.

The answer to ANY company wanting to know if they should invest in social media is always, ALWAYS:

"It depends."

Cheers,

J

Re: Mobile Networks and Engagement on Twitter

vikkichowney — Wed, 13 May 2009 13:13:37 -0000

Voila: http://tech.bitchbuzz.com/brands-on-twitter-yes...

Re: Mobile Networks and Engagement on Twitter

James Whatley — Wed, 13 May 2009 13:11:21 -0000

You got a link? Would be good for reference.

Maybe see how far we can get into 2009 before they catch on.

Re: Mobile Networks and Engagement on Twitter

Benedikt Hanswille — Wed, 13 May 2009 12:13:52 -0000

This is a typical problem when companies soundly start engaging in one part of their campaign with consumers via social media but the organisation as a whole is not ready to do it.

Seth Godin has written about it in his book Meatball Sundae, where he compared the old company as a meatball and the new marketing initiative as Sundae. They do not fit together at all and in the end frustrate the user as in the given example. If you want to do it you have to do it completely with every aspect of your organisation.

Re: Mobile Networks and Engagement on Twitter

vikkichowney — Wed, 13 May 2009 11:01:51 -0000

Disappointing to see that Vodafone didn't follow through with a potential customer that made the effort to get involved in one of its campaaigns.

It's even more surprising that they didn't respond to a negative piece of feedback on Twitter, as I'd say Vodafone probably has the largest presence there out of of all the operators.

While compiling a piece on UK brands on Twitter back in Jan, I couldn't find Orange or T-Mobile either. I'm amazed they STILL haven't caught on.

Re: Mobile Networks and Engagement on Twitter

HelloJP — Wed, 13 May 2009 10:55:36 -0000

Dome? Whyiaughta....

Re: Mobile Networks and Engagement on Twitter

Ben Smith — Wed, 13 May 2009 10:52:21 -0000

*Waving* Hello O2 people! Nice Dome :-)

Re: Mobile Networks and Engagement on Twitter

James Whatley — Wed, 13 May 2009 07:15:41 -0000

I'm not sure that's entirely correct Benedikt.

Yes, you need to have full understanding across the company. I agree with that much.

But to have social media as part of every aspect of your organisation?
It works for some, but not for all.

The answer to ANY company wanting to know if they should invest in social media is always, ALWAYS:

"It depends."

Cheers,

Re: Mobile Networks and Engagement on Twitter

vikkichowney — Wed, 13 May 2009 07:13:37 -0000

Voila: http://tech.bitchbuzz.com/b...

Re: Mobile Networks and Engagement on Twitter

James Whatley — Wed, 13 May 2009 07:11:21 -0000

You got a link? Would be good for reference.

Maybe see how far we can get into 2009 before they catch on.

Re: Mobile Networks and Engagement on Twitter

Benedikt Hanswille — Wed, 13 May 2009 06:13:52 -0000

This is a typical problem when companies soundly start engaging in one part of their campaign with consumers via social media but the organisation as a whole is not ready to do it.

Seth Godin has written about it in his book Meatball Sundae, where he compared the old company as a meatball and the new marketing initiative as Sundae. They do not fit together at all and in the end frustrate the user as in the given example. If you want to do it you have to do it completely with every aspect of your organisation.

Re: Mobile Networks and Engagement on Twitter

vikkichowney — Wed, 13 May 2009 05:01:51 -0000

Disappointing to see that Vodafone didn't follow through with a potential customer that made the effort to get involved in one of its campaaigns.

It's even more surprising that they didn't respond to a negative piece of feedback on Twitter, as I'd say Vodafone probably has the largest presence there out of of all the operators.

While compiling a piece on UK brands on Twitter back in Jan, I couldn't find Orange or T-Mobile either. I'm amazed they STILL haven't caught on.

Re: Mobile Networks and Engagement on Twitter

HelloJP — Wed, 13 May 2009 04:55:36 -0000

Dome? Whyiaughta....

There's TMobile_UK on Twitter, but they're unofficial.

Re: Mobile Networks and Engagement on Twitter

Ben Smith — Wed, 13 May 2009 04:52:21 -0000

*Waving* Hello O2 people! Nice Dome :-)

Re: Mobile Networks and Engagement on Twitter

Ricky Chotai — Tue, 12 May 2009 21:05:15 -0000

http://twitter.com/o2/status/1763668505
O2 has since changed its name but yes you are correct TRMP is read by o2!

Re: Mobile Networks and Engagement on Twitter

David Carrington — Tue, 12 May 2009 15:40:18 -0000

T-Mobile did have @TMobileSharing. Not sure if that's official or not - last tweeted in November.

You forgot to mention how @o2ukofficial reads TRMP! Hi O2! (http://twitter.com/o2ukofficial/status/1763668505)

Re: Mobile Networks and Engagement on Twitter

Ricky Chotai — Tue, 12 May 2009 15:05:15 -0000

http://twitter.com/o2/statu...
O2 has since changed its name but yes you are correct TRMP is read by o2!

Re: Mobile Networks and Engagement on Twitter

David Carrington — Tue, 12 May 2009 09:40:18 -0000

T-Mobile did have @TMobileSharing. Not sure if that's official or not - last tweeted in November.

You forgot to mention how @o2ukofficial reads TRMP! Hi O2! (http://twitter.com/o2ukoffi...